BrandingPaid Ads

Increasing visibility with location-based marketing

THE IMPACT

159.08

In Website Traffic

189.9

Pageviews

24.30

Avg Keyword position from 50.4

About Adventure in Camping

Adventure In Camping offers a unique and easy way for you to enjoy your next camping experience. They park vacation travel trailers in the campsite of your choice. With over 15 different models, there is a trailer for your specific needs. The camp trailer can be delivered to you and parked in over 80 campgrounds in the Sierras including Bishop, Mammoth Lakes, Devil’s Postpile area, June Lake, and Lee Vining.

Challenges: Visibility

Online visibility is critical for their profitability amidst the new norm. During the initial client interview, they said they wanted to be the top-of-mind brand for nature and adventure lovers.

Solution: Location-Based Marketing

We focused on creating content that resonated with their target audience. We used geo-targeting content marketing campaigns, also called location-based marketing.

SEO optimized Blog Content

Our SEO copywriters and editors provided the client with long-form content, a type of written content that offers a great depth of information. The goal was to equip their target audience with the right info, and ultimately, make their website a reputable online source.